NEW ONLINE STORE FOR DIAMOND & TANZANITE JEWELLERY LAUNCHES IN SA
Online shopping continues to grow as the go-to way of getting our fix of retail therapy. The Covid-19 pandemic certainly accelerated this trend on a global scale and current statistics show that global ecommerce sales rose to $26.7 trillion in 2020, making up 19% of all retail sales.
South Africa, Cape Town, 1 July 2021; Good news for lovers of fine jewellery and online shopping is that a new online store has been launched in South Africa which offers a premium selection of high-quality Diamond and Tanzanite jewellery to local and international buyers.
One of South Africa’s most sought-after diamond merchants and bespoke jewellery manufacturers with decades of experience in the international diamond trade – has launched First Lady Diamonds, which sells premium jewellery online at wholesale prices, with free shipping anywhere in South Africa and to the majority of international destinations*.
Heidi Wahl of First Lady Diamonds explains that the idea to launch the First Lady Diamonds online store started from a desire to bring South Africa’s finest jewellery to buyers from all over the world.
“People get excited at the idea of purchasing an exceptional piece of jewellery that is created in South Africa and is set with South African Diamonds. We found it unfortunate that only Capetonians and travellers to Cape Town had access to our South African Diamonds and Jewellery and this sparked the inspiration for First Lady Diamonds – an online platform that enables people from all around the world to purchase our jewellery with only a few clicks, and have it safely delivered to their door.”
“Shopping for diamonds online can be intimidating. Not only are you searching for a piece you (or the recipient) will find beautiful and wear for years to come, but you want to be entirely confident that what you are buying is authentic and will arrive safely,” says Wahl. “Fine jewellery is no small purchase and buyers need to feel secure purchasing something of such high value and personal significance. The First Lady Diamonds retail experience has made shopping online for diamond jewellery a safe and streamlined process with a guarantee that you are purchasing a top-quality item, with hassle free returns should you not be 100% satisfied”
Wahl advises that the First Lady Diamonds online store offers six different jewellery ranges to choose from – these are the African Earth Coloured Diamonds; Everlasting Bridal; African Tanzanite; Bold; Botanical; and Simplicity collections and the individual pieces on offer are extensive – bracelets, pendants, earrings, and rings, including day-to-day jewellery, evening wear items, gifts for any occasion, and more. “The online store also offers shoppers the chance to book a virtual appointment with one of the specialist consultants to make sure you are purchasing the perfect piece of jewellery.”
First Lady Diamonds can be found at www.firstladydiamonds.com. Follow @firstladydiamonds on Facebook or Instagram and stand a chance to win a rose gold diamond pendant and chain.
For more information contact the First Lady Diamonds team on +27 63 170 6064 or email marketing@firstladydiamods.com . For images visit https://we.tl/t-rZKU1juoKW.
For Press and Media assistance contact Ian Hamilton Manley via ian@publicity.co.za or call
+27 (0) 82 8260 456.
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